Today, I read an excellent article by Renee Pawlish. In Indie Authors – To Promote Or Not To Promote, she talks about how challenging promotion can be for authors. The two resources that she quotes (a post by Kristine Kathryn Rusch and a survey by Taleist) seem to show that word-of-mouth and reviews are the only things that really work.

I agree and disagree with that statement.

I think that promotion DOES work. If it does not work for you, it is probably because you are doing it wrong. Let me explain why.





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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!