BizSugar.com › Social Media › B2B Social Marketing: Anatomy of a Successful Campaign [Infographic]

In the universe of B2B, marketers need to learn how to utilize all the different tools and social media channels out there if they want to survive in the vast, deep recesses of space. The businesses who understand the importance of adding social elements to their marketing campaigns are the ones you see popping up in your different social network feeds. All of these different social outlets give people an added venue to discover your brand or campaign, and this peer-to-peer word of mouth messaging is highly trusted and effective when it comes to amplifying the impact of your campaigns.