Taking a page from Pepsi’s playbook, Crate & Barrel is putting a spin on charitable giving by allowing fans to choose where the money is spent. This is creating great exposure for both organizations as it delivers sharable content, referrals, and an exponential amount of likes.
Crate & Barrel Devises Charitable Facebook Campaign that Puts Fans in Charge
Posted by
Wishpond under Social Media
From http://blog.wishpond.com 4766 days ago
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