BizSugar.com › Social Media › Five Changes That Would Vastly Improve Twitter (Musk or No Musk)

For Twitter to realize the potential that Musk and the social network’s fans believe it has, and avoid falling into a social media death spiral, the platform must continue to grow its user base, as well as the engagement level of its users.

Here are five changes that could dramatically improve Twitter's fortunes and results, regardless of how things end up with Elon Musk.