Influence in social media has become a hot topic lately. What is influence and how I can get my hands on measuring it? Sounds almost reasonable as all our lives we have had numbers equated to us – height, weight, siblings, test score, grade point average, goals, interviews, jobs, performance, salary, etc. It is almost never ending but there is one thing that is not measurable in mathematics – influence. Influence in social media or many other aspects is not about the numbers. If 20,000 people were subscribed to this blog would that make me influential? What if only 500 were reading it am I still influential?

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Written by businessavante
5162 days ago

So true - the tracked number of readers/followers means nothing if they don't respond. Social Media IS a Community - you need to engage them (us). If the community likes what they see, they'll read & follow, and the numbers will go up, anyway.

businessavante



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