Tesco Mobile has one of the cheekiest Twitter feeds around, and it can be tempting to follow the lead of this company and use humor in your own marketing programs. You might gain exposure in the process, but I also think that you could experience a little backlash if you go too far.

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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!