Small Business and Social Media II

Posted by cbrendlinger under Social Media
From http://www.awakeat2oclock.com 4220 days ago
Made Hot by: HeatherStone on May 6, 2013 10:59 pm

Last week a lot of folks challenged my thinking on social media. Let's set the record straight. First, the army of social media fanatics that go ballistic at any hint that SM isn’t the be-all, end-all and answer-from-above for every marketing need on the planet are just wrong. “To every thing there is a season” (Ecclesiastes 8- Hey…do I get big SEO points if I put a link to the Bible here?) and that applies to social media as well. There is a time, a place and a purpose for any type of marketing, and trying to stretch one modality as a universal panacea for all marketing needs is foolish.

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Comments

Written by HeatherStone
4219 days ago

Hi John,

You wrote: "Endless site links to boost SEO, retweeting other peoples’ quotations from famous dead people, and weekly electronic “newsletters” that do nothing but flog discount deals are not social media." So true. Real social media, like real conversation, takes thoughtfulness, consideration and a real interest in listening to others and hearing what they are saying. Thanks to Christi Brendlinger for sharing this awesome post with the BizSugar community.

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Written by tcamba
4220 days ago

Consistency. Aside from being consistent in blogging, social media also needs consistency. I personally, believe that a lot of people actually log in to their social media accounts, twice a day.

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