BizSugar.com › Social Media › \"Social Media Sucks\" - Can You Afford to Get it Wrong?

One of the things I like when selecting a book from the review pile is that I really don’t know what to expect. By choosing to live in South Africa, I am not exposed to the players in the field of American business, and therefore I cannot prejudge a book by name alone.
“Social Media Sucks! (If You Don’t Know What You’re Doing),” by Sebastian Rusk, is my type of book, which I found to be a thoroughly engaging and enjoyable read. The author begins by giving an account of his early days when first starting out in the world of business. This to my mind is a nice way to start a book, enabling the reader to build an affinity for the author, and I personally enjoy reading the experiences of fellow business people.
“Social Media Sucks” is written in a conversational style and is aimed at anyone in business irrespective of their level of experience in the use of social media.