Whose Personality is Behind Your Social Media Presence?

Posted by jennherman31 under Social Media
From http://jennstrends.com 4086 days ago
Made Hot by: sundaydriver on September 12, 2013 12:08 am

If you are your online brand and your online brand is you, then are people surprised when they meet you in person? Are you what they expect to see, or are they wondering how you and your brand are even related?

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Comments

Written by Inspiretothrive
4085 days ago

Love this one Jenn, I find it hard not to be who I am as a brand. It would be confusing and had to remember if I had to be someone else for the brand too :)

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Written by jennherman31
4085 days ago

I agree Lisa! I can't imagine being someone else. But I see it all too frequently. The biggest problem is when companies let "other" people (interns, outsourced agencies, etc) manage their social media without understanding the company's voice, personality, and mission. Agencies and employees can do great things for companies if they know how they are expected to convey the company.

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