10 Guidelines For Storytelling To Hype Your Startup

Avatar Posted by martinzwilling under Startups
From http://blog.startupprofessionals.com 2691 days ago
Made Hot by: BizWise on June 29, 2017 8:20 am
The entrepreneur’s challenge is to effectively communicate their value proposition, not only to customers, but also to vendors, partners, investors, and their own team. Especially for technical founders, this is normally all about presenting impressive facts. But in reality facts only go so far. Stories often work better, because humans don’t always make rational decisions.





Comments


Written by tiroberts
2688 days ago

Effective storytelling is one of the best marketing tactics around



Written by lyceum
2689 days ago

Shouldn't the startup turn into a long-range goal oriented process, instead of a hype?



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