BizSugar.com › Startups › Business Lessons Often Ignored In The Heat Of Passion

Most aspiring entrepreneurs are convinced that their idea and passion are so great that failure is not a possibility. They relate quickly to one of the big successes out there today, including Facebook, Airbnb, or Snap, and can give you a dozen reasons that they are in the same category. It’s a good way to get some inspiration, but not an accurate representation of reality.