Investors Love A Credible Entrepreneur Market Sizing

Posted by martinzwilling under Startups
From http://blog.startupprofessionals.com 3744 days ago
Made Hot by: ObjectOriented on August 28, 2014 11:43 am

Many entrepreneurs are so enamored with their product vision that they believe their own hype, and are convinced that the market for their solution is so huge that no one will ask them for independent market-research data. They don’t realize that business projections with no third-party validation have no credibility with investors.

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Comments

Written by lyceum
3738 days ago

This paragraph is food for thought:

"We all know that people can use statistics to prove any point they want, but not having any opportunity sizing is certain to raise a red flag above your whole business plan. On the other hand, spending your entire startup budget on market research won’t improve your odds of success or funding."

If you start a service / product on a new market, how do you calculate the opportunity sizing then?

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