BizSugar.com › Startups › Kate Erickson on Niche Marketing, Content Creation and Managing a Virtual Team

In this episode of Business Systems Explored we speak to Kate Erickson of the fantastic Entrepreneur on Fire. Kate’s talking to us about how her content helped propel EOFire to one of the biggest podcasts ever made, and how she’s about to do it all over again with her new blog, Kate’s Take. Kate lets us in on her marketing processes for creating high quality, actionable resources and how she makes damn well sure these resources are a perfect market fit.