BizSugar.com › Startups › Startup Professionals Musings: 7 Keys To Success In Today’s Popular Sharing Culture

In the last few years I have seen a popular business model emerging which embodies a greater focus on social and environmental responsibility, and a new requirement for trust and sharing, as well as customer and community collaboration. Companies like Airbnb, Uber, Zappos, and Whole Foods are setting the example, and leading the way in profitability and purpose.