In this video Ian Johnson explains how to define your company's value chain and use it to define your value assertion
Value Chain Analysis and Value Assertion

From https://www.youtube.com 2214 days ago
Made Hot by: bloggerpalooza on February 16, 2015 4:21 pm
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“Thanks Martin, interesting!...”
“Lisa: You are welcome! I have a cassette tape course with on goal setting....”
“Pippi Longstocking could be inspirational material for small business...”
“Ivan: I like that you have listed podcast as one of the resources.
All the...”
“Hi Martin, I have not heard of him, thank you!...”
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So, I had to watch this video!