BizSugar.com › Technology › Enterprise Mobility Applications - Recreate Consumer Experience in Retail

Retailers can increase traffic to their mobile apps with their strong presence in social media. Social media is a great marketing instrument that influences and inspires people to buy more. For instance, eBay launched a new social shopping tool called Help Me Shop which is designed to offer shopping advice to consumers from their social network. After multiple data thefts, many consumers still believe that retailers need to take robust and proactive measures to plug the holes in the security system that impacts the lives of millions of consumers.