BizSugar.com › Technology › Four Online Tools for Navigating Black Friday - Business Signs.org

It used to be that customers had to scout out the newspaper ads the week of Thanksgiving to hear about the best Black Friday deals. Over the last two years, however, the Black Friday advertising arena has changed to include a strong online presence. This year, it’s likely shoppers won’t even look at a newspaper as long as they have a smartphone and an Internet connection. As a retailer hoping to sell big on Black Friday, you’ll want to pay attention to the following four online tools that help consumers navigate the best of Black Friday deals.