BizSugar.com › Technology › Websites Still Matter More Than Social Media

Facebook, Pinterest, Twitter, LinkedIn—which social media network is the most important way for your small business to engage with consumers? The answer may be “None of the above.” A new study on consumer buying behavior, conducted by InCyte and released by GetSatisfaction, found that when it comes to influencing consumer buying behavior, a company’s website still matters more than its presence on social media.