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Recently I found myself in the midst of a serious case of writers block. I was trying to write some content for a new Web site and rather than the text being short, punchy, and valuable I found myself droning on and on, paragraph after paragraph. It felt more like a 10th grade yawn-fest history rep Read More

A look at how presentations made with tools such as SlideShare and SpeakerDeck can help explain and market your products and services. Read More

In Episode 28 of the Content Marketing Podcast, we're talking authenticity: what it really is, why it's important, and why "just be yourself" is the most bogus advice ever. Read More

Affiliate marketing has been around online at least since Amazon launched in the late 1990s, but has never been given proper credit as a "respectable" monetization avenue. Until now ... Read More

Many website owners, even experienced ones, tend to severely over-estimate the value of organic traffic, as opposed to that of paid traffic. Read More

I was on the phone a few months ago with an SEO client, discussing their first completed B2B link building reports. At one point during our call the client asked me if we had noticed any trends in their organic visitor growth. Read More

Talking to other people can not only be a great source of leads and relationship building for your business, these conversations can also inspire blog post ideas! Read More

Before the explosion of social networking many people turned to reality shows to get their entertainment. They were obsessed over the persona’s of certain characters and how the dramatic staged events would eventually play out.

A funny thing happened with the rise of social media. Instead of loo Read More

Search Engine Optimization is a very important Influency component. And we've stopped selling SEO as a stand-alone process. Why? Because Statistics Lie. Read More