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In this post I wrote for Franchise Direct, I share three things a good franchise attorney can do for you-and your franchise business. Read this before you make a move! Read More

Here are six ingenious steps you can take to improve your brand image, and once you employ them, you are sure of yielding better results. Read More

As an advisor to entrepreneurs, one of the most common requests I get is for an evaluation of a next startup idea. I try to explain that even the most innovative idea will fail if it is not a good fit for you at this time, so the question I ask them is “why you now” rather than “why this solution n Read More

The Ultimate Guide to Using Digital Marketing for Building Your Audience Philip Kotler, the father of modern marketing once said, successful sellers are concerned with the client first and the products later. Read More

Since the pivot to working from home, you may be hearing the word “workflow” more often. Although in the past the word tended to be associated with big cross-functional business processes, the concept scales—from work done by individual contributors all the way up to massive projects.

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TikTok has become a popular platform for short videos. However, this article features some of the best TikTok alternatives that you can use right now Read More

SEO Internet marketing is made easy with this guide to updating old blog posts by rewriting content. 4 bonus tips are included. Read More

Human beings have needed to be skilled in certain areas in order to get through life. Years and years ago, physical strength and dexterity were key in order to work in many areas as a lot of manual labor was necessary.

While that’s still the case in a lot of areas now, those kinds of positions a Read More

Today’s consumers want the freedom to search the web for the products and services they need wherever they are online. The buyer’s journey consists of a variety of touchpoints where customers engage with a brand. What is omnichannel marketing? Customers want to know that the brands they purchase fr Read More