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When a business opens its doors for the first time, it uses financing it received from a variety of sources. Read More

A common piece of advice marketers give to campaigns is to assemble a crowdfunding mailing list. Doing so opens communication between projector creators and their backers, making it easy to inform said supporters of the campaign’s progress and developments. Gathering hundreds of email addresses, ho Read More

Wrapping up 2012, five hundred and thirty-six active portals existed worldwide, a number that has since skyrocketed due to an enormous amount of media attention and a Western push towards equity crowdfunding. Compared to 2004, for instance, crowdfunding-related headlines appear 9,990% more often to Read More

In the UK, banks are being mandated to refer declined small business loan applicants to alternative sources of capital. Could a similar move in the US be beneficial? Read More

By Mark Halstead

Cash flow concerns keep many a company director awake at night and the process of juggling payments can put huge pressure on any financial situation. There are of course many different methods of solving these issues but it’s no secret that traditional routes to finance have in Read More

Want to spy on your competitors? The information you need is publicly available and freely accessible.

In this article, I’ll show you the tools and techniques that will allow you to scope out the competition. You can even use these tips to analyze your own site. You might discover some things th Read More

Advice from successful campaigns can help industry newcomers tremendously. Recently, CNBC published an article that does just this: A crowdfunding veteran highlights the popular mistakes projects make. Appearing on this list – “Forgetting to ask for a donation.” At first, this may seem commonsensic Read More

Firstly, let’s distinguish a crowdfunding budget from a project goal. A budget concerns strictly the operational costs (fees and taxes included), whereas a goal incorporates both the budget and target. If a project’s goal equals $1600, for example, perhaps the crowdfunding budget accounts for $300 Read More

Ever thought about going on Shark Tank to raise some capital for your business? In this post we break down one entrepreneur's appearance on the show. We discuss some things he did right and the one mistake that killed his chance to make a deal. Read More