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As marketers, we’ve all heard John Wanamaker’s famous quote…

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”

The reason that this quote is so popular is because it resonates very well with business owners, entrepreneurs, and advertisers. It turns out Read More

Above all, focus on what makes you different. Is it convenience, price, speed of delivery, exceptional customer service, or something else? Strive to distill your competitive advantage and trumpet it.
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A great way to attract new customers is to offer them a special deal, a discount, a sale or a coupon. The hard part, however, can be letting shoppers know about your great bargain.

Now, business owners can use inexpensive mobile coupons to reach their target customers 24-7 with minimal time and Read More

Do you have a blog that has open ad spots? Then why the heck are you unable to sell out any of your ad space and make any money with your blog? The reason is probably much simpler than you think ... Read More

The words you use to describe special customer offers need to be somewhat special themselves. Today, let’s look at two companies that do it well.
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A marketing strategy won’t come into full circle without the proper corporate identity and branding implemented on all your promotional tools. Think of your branding as means to get into the consciousness of your target audiences. By consistently applying the Read More

Simply designing and hosting a website is not enough when you are looking for international clients and more revenue for your business. If you really want to get the right amount of success online, then its time to select a quality search engine optimization company! Read More

If you are looking to find new places to market your business, you might want to consider running Email Advertising. Read More

You want to advertise your company online, but you don’t have a big budget. So what can you do to get your name out there? Read More