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A trend is emerging among larger (often retail) brands of increasingly sophisticated technology becoming an integral part of the product offer and promotional techniques. This ‘seamless marketing’ movement, often referred to as Growth Hacker Marketing, sees marketing not seen as a separate island o Read More

When you've got 10,000 people trying to do the same thing, why would you want to be number 10,001?” asks Mark Cuban. Or, let’s be honest, why would you want to be anything other than number one? In the cutthroat world of online advertising, however, it can be a struggle to even be number 10,001... Read More

An ad served doesn't necessarily equal an ad viewed, and digital advertisers and publishers are catching onto this as the industry shifts toward valuing viewable rather than served impressions. So what affects an ad's viewability? To find out, Google conducted a study of display advertising platfor Read More

Social Media Revolver is presenting 15 of the craziest, most controversial vintage news paper advertisements ever published. Read More

Want to make money online as an affiliate. Dreamhost present you an opportunity. Become a DreamHost Affiliate To Earn from Hosting Affiliate Read More

About 6 months ago, I got an extremely distressing email. I remember it like it was yesterday. Don and I were at the Wichita airport. We were moving to Vegas that night. We’d just picked up our flight tickets and […] Read More

YP, formerly AT&T Interactive and AT&T Advertising Solutions, says it’s created a new one-stop shop for search ads.
The new service is being touted as a solution for small business owners overwhelmed by maintaining campaigns with multiple search ad providers.
ypSearch is the latest product from Y Read More

f you’ve been a regular user of Google over the past few years, you know they’re famous for the simplicity of the home page and the spartan nature of their results pages.
As Google has matured and become a publicly traded company, the home page has remained very simple. Yes, they feature a new “Go Read More

Working with brands on blogs is big business, and for one blogger making a full time living through advertising and sponsorships, there are 100 more who’d like to. Read More