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When it comes to reaching potential customers through social networking sites, Facebook and Twitter are probably the first channels that come to mind. But if you’re forgetting LinkedIn in your marketing plan, you may be missing out on big opportunities. LinkedIn is the third most visited social net Read More
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LinkedIn isn’t just for job seekers anymore. But where do you and your business fit into the mix? As an entrepreneur, how do you get found and what are the best practices for updating your profile and communicating with other users? Can LinkedIn really help entrepreneurs find clients and get busine Read More
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Instagram marketing and how top brands are using Instagram for brand marketing. This infographic shows how brands are effectively using Instagram marketing.... Read More
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Your goals are the foundation of your social media marketing strategy. But how do you define those goals? These questions can help guide your way. Read More
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It is a given fact that during this day and age, for a business to be successful advertisement about the product/service is a necessity. This can be done through various media such as radio, television, and internet and most importantly through social media by the social media manager. Reaching thr Read More
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Whether you are a social media fanatic or have just learned what a hashtag is, Twitter is undoubtedly a fantastic platform to market your business on.

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If you decide to use Twitter for business, befriend with hashtags because they are here to stay. And they should be a big part of your social media marketing.

Here are killer ideas for how to use hashtags on Twitter. I hope they will help you rock your social media world. Read More
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For many content marketers, social media strategy never gets beyond the spray-and-pray process of sharing a new piece of content with the widest audience possible, and then measuring if anybody engaged with it. It’s based on an idea that if you just keep creating new content and pushing it out, res Read More
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Today, more than 32% of all internet users are active on the platform. Of these active users, 80% of them follow a brand on Instagram. Engagement rates for both B2Cs and B2Bs are higher on Instagram when compared to other social media platforms. Read More
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Instagram is 6 years old this October and has over 400 million monthly active users. Social media is becoming ever more visual. 93% of the most engaged posts on Facebook include images (source). So why not use Instagram – the original image sharing social media? Read More
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