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This article looks back at civil rights activist Martin Luther King Jr and analyse which of his characteristics can help make your brand more influential on social media. Read More

NxtGen Marketing's Adam Babcock reviews the social media monitoring company Sprout Social. This affordable, easy to use product is highly recommended. Read More

How to build a membership community site online that is friendly?

Here are my best strategy tips for creating an online community that is fun, friendly, and profitable.

Watch this video to learn how to start a forum, discussion group, membership site or social network that avoids trolls and Read More

Each week I consult with business owners who are just starting out with social media. In most cases they don’t have a Facebook business page, and almost none of them are using it to its full potential as a marketing tool. One key to success with Facebook is having a big audience of your target clie Read More

Social media marketing has completely changed the way businesses and consumers interact online. Social media marketing has matured out of the “well, let’s see what this does” phase and has earned a place in everyone’s integrated marketing campaign. Even the “Old Guard” of marketing has realized the Read More

Being optimistic about the future and success with social media is OK if you understand it, but to some people social media is still an unknown. Companies need to relax, sit back and look at the bigger picture before jumping in the deep end! Random acts of social media marketing are pointless. Read More

Its really interesting to see how things will go for Randi, hopefully her new company will make difference in the Media world.

Randi Zuckerberg, the informer Marketing Director of Facebook, and Zuckerberg’s sister decided to leave Facebook to open her own social media company to help companies b Read More

Is there still any doubt that you can't get away with slamming your boss on Facebook? The absence of face-to-face interaction on the social network has tricked many a user to post about whatever they wish on any number of topics, including frustrations stemming from the workplace. It's a lot easie Read More

Becoming a content curator for your social media followers and fans is a powerful way to steadily grow your social media presence. Learn how in this video. Read More