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Everywhere you look, it seems everybody’s into social media nowadays. From solopreneurs to small businesses and Fortune 500 companies, everybody wants to maximize the powers of social media.
The growing popularity of social media only means greater opportunities for freelancers. On one hand, we ca Read More

Twitter Tip Tuesday is a new weekly blog series from Sprout Social: Insights.

Every Tuesday we’ll focus on just one (1) Twitter Tip and show you how to integrate it into your social media strategy.

This week's Twitter Tip Tuesday - Introduce People. It's better to give tha Read More

There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs.

The 4 Characteristics of Marketing Metrics: Behavior-Based, Integrated, Optimizable, Comparable. Do you agree? Read More

Your Social Graph is the number of people that you’re connected to. On Facebook, it might be the people that LIKE your FanPage. On LinkedIn, it’s the number of connections you have. On Twitter it’s your Followers. The key to being successful in Social Media is to grow your influence as large as Read More

Of the 6,000+ executives surveyed, only 14.2% of businesses find their social-media strategies to be “very effective” – and only 7.3% consider them “very revenue generating.”

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There are a ton of ways to promote our business online for the rest of 2010 and going forward for 2011. However, what is going to separate companies from one another is their ability to be creative with all the different types of web tools, like social media. Read More

Blogs often use other peoples photographs or ideas to help create great content. Accreditation allows a blog author to thank the person for the content that they have used to help create their blog post.Its simple, effective and polite. Read More

I got a quick question - What's the point of getting traffic, if you're not making it stick? I've touched on this point before in my interview with Yaro, Read More

I have used LinkedIn for "business" purposes but I recently found out the opportunities it held for my blog. I have seen first hand how I was able to generate an average of 50 comments per post.

I kid you not.

So in this post, against my better judgment, I’m going to step-by-step instruction Read More