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2017 is well underway, but social media advertising agency Adaptly wants to keep the industry’s 2016 accomplishments fresh in people’s minds. Read More

A great new online tools for creating cool attention-grabbing graphics for social media is Adobe Spark Post — and it’s free to use. Sally Weiner Grotta shows how it works — and how easy it is to create a graphic suitable for sharing on social media. Read More

There are many different marketing conferences to choose from, but there's only one that should be required of every social media marketing consultant, agency or blogger. This is it. Read More

Businesses today need to stay on top of many social networks at the same time, and one that's not at the top of many marketers' lists is Pinterest.

Pinterest? That place where soccer moms pin recipes and inspirational quotes to boards? Read More

Are you making the most out of Pinterest? Sure, you have a presence there, but are your Pins the most appealing they could be visually? Are they being re-Pinned to boards that help or hurt your brand? Is your Pinterest profile as strong as it should be from an SEO perspective? Read More

Digital marketers are in no way short of options when it comes to deciding upon a tool, through which one can send an automated direct message. You might think that Hootsuite, allows you to do this, but surprisingly it doesn’t, mainly because of spam concerns. So where to go?

Here are five free Read More

Visual branding has become the holy grail of marketing. Inbound marketers are adding relevant images to the website. Outbound marketers are selecting email templates carefully to impress recipients. Read More

This free tool is powered entirely by voice recognition software and the video captions are automatically generated. However, page admins have the option to review the subtitles “snippet by snippet” and manually enter corrections before saving the captions to the video. This tool is currently only Read More

Facebook is an ever-evolving landscape for marketers, with algorithm and policy changes shaking things up from time to time. Marketers who stay on top of the latest shifts and keep pace with current trends stand the best chance of standing out in the crowded Facebook space. Read More