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Michelle Shaeffer helps entrepreneurs to blog for business. Listen to this interview in which I pick her brain and ask her tons of questions about blogging Read More

This year, more than ever, we've seen the effect that social media and ever-evolving digital technologies have had on the world. According to an infographic created by Digital Insights, more than 8,000 users "like" a photo on Instagram every second. That totals 691.2 million likes a day. With all Read More

When done right, social networking can be great for gaining traffic and growing your reputation. However most people don't do it properly. They either don't... Read More

If you’re just beginning or revamping your social media marketing strategy and you are a bootstrap business, I’m not going to lie, it will take some time and effort to get some exposure and traction for your business. Here are some tips that with hopefully help you kick start your strategy. Read More

New Hip Hotel and Social Media Trends for 2014 revealing the real effects of Social Media. Learn how your Hotel can take Social Media to the next level. Read More

We do a lot of social media training in-house for our clients. As a follow-up we produce these screencasts and video tutorials on social media for them. I did these earlier this year and just made them public today.

The videos are:

- How to Set-up Your Twitter Account:
- Best Practices in T Read More

Need some last minute Twitter tips?

You’ve planned your tweets to promote your holiday marketing campaigns. You’re well and truly entrenched in seasonal promotions. But, why aren’t your messages getting the results you need?

It’s not too late to increase your sales. Read More

Need some last minute Instagram tips? Is your business marketing well for the holidays? Are you driving traffic to your site, on to your store? Is your Instagram bringing you the engagement you need, resulting in the sales you expect. It’s not too late! Here are 12 Instagram tips to give your holid Read More

You’ve planned your Facebook Posts to promote your holiday marketing campaigns. You’re well and truly entrenched in seasonal promotions. But, why aren’t your messages getting the results you need - It’s not too late to increase your sales. Read More