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Okay, people are all-eyes-and-ears on social media. But attention doesn’t always equate to productivity. So is it really working? Read More

It's hard to know who to trust in social media. So I've put together a list of some of the great resources I rely on and I've asked readers to share who they trust as well. Here are the reliable resources you should know about. Would you add anyone else? Read More

We've detailed all of the different ‪Twitter‬ image dimensions in one simple infographic that'll make creating the perfect profile page a cinch Read More

We’ve been talking about video a lot lately, especially how it’s affecting the content marketing landscape for B2B brands. Video is a good way to pare down dense content into more digestible chunks, but it may seem like an unnecessary or overwhelming step if you’re not that familiar with that world Read More

We know from experience that social networks like Twitter and Facebook can result in purchases, conversions and other meaningful results for B2B and B2C brands alike. But that doesn't mean that it's easy to craft a social media strategy. The fact is, the spontaneity of social media can be slowed do Read More

Last week we published a very useful article for helping brands kickstart their Facebook Marketing. We loved your response and we're going to keep the useful articles going.

"Setting up your Facebook Page" sounds mundane. I'm not denying that. But it's more important than you probably think it i Read More

The Art of Schmoozing is essential if one is to be successful in social media to promote your brand, generate brand awareness and increase your reach. Read More

How are 15-second Instagram videos going to increase my company’s success? It’s actually very simple. You now have the opportunity to bring your brand to life through the eyes and actions of your customers through video on a daily basis. Read More

What are some of your biggest challenges in social media? PromoJam asked some of the LA's leading experts on the subject to give their opinion on the matter. Read More