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With Facebook being touted as one of the fastest growing advertising platforms, does it make sense to purchase advertising space in the virtual landscape of social networking? The honest answer – it depends on the business, service, or product you are trying to advertise. Read More

Having a business with no clients is like not having a business at all. Putting it up will be useless if no client will know that the business exist. You as an entrepreneur will end up paying for everything and not getting any profit. Read More

Viral marketing is a phenomenon. It works and works well. Why? Because it puts the power in the hands of the people. It doesn't rely on advertising executives, million dollar campaigns or celebrity endorsements. It is real, down-to-earth, grassroots marketing that, when it comes down to it, might be Read More

Permission marketing is a term popularized by Seth Godin used in marketing in general and e-marketing specifically. It is marketing wherein the potential consumer has to explicitly provide permission to a marketer to add him to their company’s mailing list before they can send him their company’s i Read More

Effective external PR starts with effective internal PR. Take this when you first learn how to start a small business.
For those who are unfamiliar, with the word internal PR, which means communicating with team members and highlighting accomplishments. In a way, it’s like PR for those in the offi Read More

You will find here 25 Social media tips provided by 25 Creative Minds, those tips are really valuable for businesses and marketers who are looking to benefit from social media. Read More

A back-to-basics reminder of why businesses are adopting social media to begin with: Powering interaction & engagement with your target audience to build relationships. Read More

If you’re new to blog writing or if you just feel like you’re not quite hitting your stride, this post is for you. Some things are so much easier when we have a checklist to use and we do a little planning before we write! In this post, I lay out eight things that I cover in each and every post and Read More

Psychology paper finds Facebook and other social media offer platform for obsessions with self-image and shallow friendships Read More