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Google+ continues to enjoy some powerful momentum. After launching major updates for Gmail and Contacts earlier this month, the up-and-coming social network announced yesterday the introduction of more interactive new features. Read More

Discover some new hip Hotel and Social Media Trends for 2012. Have you positioned your Hotel for these new trends and market segments? Read More

Social media is all the rage and business owners especially are eager to stay on top of their game. Intuitively business leaders see that social media has a lot of potential to become a staple in online marketing, but how social networking will evolve remains unclear. Read More

You are not a number. You are as unique online as you are in the real world. You are intricate and complex, and until there is something more complete, step away from your Klout Score and get on with the job of building real social media influence within your networks. Read More

It is a common and vexing issue for Twitter users: You notice that your follower count has declined, but you can’t tell who has unfollowed you. Twitter itself offers no tool to detect unfollowers.

The desire to identify unfollowers is keen enough among Twitterers, however, that a good number Read More

After reading Jess's e-book, The Crafty Guide to Facebook, I know who my target market is and what content to share to get the most interaction and traffic from them. Read More

Is it a good idea to auto DM new followers on Twitter? By this I mean sending an automated welcome message to new followers via the direct messaging facility. There are lots of people that loathe any type of auto welcome message and especially if it contains a sales message or asks for a specific a Read More

This survey about social media benefits for small businesses provides very useful insight and findings to organizations thinking about implementing social media at the company level. Read More

If you think that social networking sites are just another platform for you to tote the benefits of your brand/products/services, it’s time to reevaluate your social media marketing strategy. Social media is a two way street; don’t forget that! Your social network is expecting you to listen to them Read More