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how do you decide on how to get the most bang for your content marketing buck? From the simple to the sophisticated, here are 10 suggestions that I know will work well. Read More

One of the great panels that I attended at SXSW last week was about companies that are focused on the user experience as a primary aspect of their business model . . . but it included many useful tips for any business about how to leverage the online user experience for greater success. Read More

Snoop Dogg launched his MarketPage on Facebook last Friday, MarketPage is a new program that allows retailers to access their fan base and sell products. Read More

By Ana Harvey. The celebration of Women’s History Month gives us a chance to reflect on the important role women business owners play in our economy. At the SBA, we know that business ownership is one path for women to find greater economic independence. That is why all of us at the SBA are committ Read More

Small Business...what should franchisees know before investing in a home-based business? First, while the cost is certainly lower, start-up expenses are, on average, between $25,000 and $60,000, and even more if there is a lot of equipment involved. It's still hard to get financing for start-ups so Read More

How to Buy a Business: Buying Your Competitors

Most small businesses struggle with excruciatingly slow growth because after the first year or so of operations during which they attracted the market’s low-hanging fruit. Once this segment has been tapped the situation turns into one of trench warf Read More

How can I consistently write stellar content that my readers love? These tips will be on your way to writing some killer content. Read More

I can’t tell you how many potential clients I talk to who want instant pudding. That is to say, they want to get on Facebook and Twitter, and overnight have 10,000 new sales. It just doesn’t work that way. Read More

Unlike many companies, Zappos doesn’t believe that (individual) people are an asset. They think of a pipeline of people with varying levels of skill and experience as the asset. Read More