Online relationship marketing, at the core, is the same as offline relationship marketing. It’s all about putting your focus on building relationships with prospects and clients rather than on selling to them.

Online marketing guru, Mari Smith — author of The New Relationship Marketing — teaches Read More
Do you know people who just want to fit in, blend into the crowd, not draw attention to themselves?

I hope you’re not one of them. At least, not professionally! Let me explain …

These days, we’re bombarded with millions of bits of information each and every day. That’s a lot for our brains to Read More
Has this ever happened to you?

You plant some gorgeous flowers in your garden … they’re vibrant, lush … perfect.

Then you get busy. You forget to water them. The next time you go out to admire them, they’re wilted and dying.

This has certainly happened to me … more times than I care to adm Read More
Nonprofit organizations often do an excellent job recruiting and keeping members. Do they possess some specialized skills or knowledge that for-profit companies can use too? For some answers to that question, I recommend a book by Sarah Sladek.
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As you consider how to make every little bit help with your financial situation, here are some easy ways to make a quick buck and at least get a little more cash in your pocket. Read More
Immediately, human rights groups asked, “Why is Kim Kardashian promoting the Bahraini dictatorship?”, likening the event to “milkshakes with a hint of torture, flavored with teargas.” Ouch! For someone who was not trying to take sides she was suddenly the in the middle of the fray. Read More
To find out more, read our blog on how to convert personal accounts to business accounts and how to verify your business website. Read More
People assume that interactive marketing is based solely on the internet, this is not the case. Although it is inevitable that the internet is going to play a huge part in ‘interactivity’ it is not the only tool that is used and interactive marketing can be used by all businesses offline as well as Read More
You need to find out, (before you write a big, fat, check to a franchisor) if you'll be getting ongoing training once you do become an owner. Business changes too fast these days-to go without up-to- date training. Read More
The way to go in achieving the best return on your marketing campaigns is by incorporating TV, print and promo items in your marketing mix. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!