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Facebook is one of the best ways to reach new customers and clients online. Here are the 3 best ways to get more Facebook fans without advertising. Read More

The top Las Vegas nightclubs brought in over $80 million in revenue this year. Here's how they influence buying behavior to generate record profits. Read More

Today there's no where to hide. Consumers instantly know whether they should buy or pass. So here's 3 business marketing tips to survive the Age of Excellence. Read More

Abercrombie and Fitch uses polarization to create a great brand positioning strategy. Here's why they're right, and what we can learn from it. Read More

The key to your strategic marketing plan all hinges on this one essential, yet commonly overlooked element. Read More

Great brands are promises, improve perceived quality and command price premiums. Here are some branding tips you can learn from Jon Stewart and The Daily Show. Read More

Most social media campaigns are doomed from the beginning. Nothing you can't recover from. But if you start off on the wrong foot, then it's hard to convince others (or yourself) to keep persevering in the face of lackluster results. Read More

Is your marketing working? And how would you know? Here are 3 easy business performance metrics you can use to find out if your marketing is working. Read More

The most common mistake people make is not defining their social media goals before they begin. Why are you on Twitter? What are you doing with your blog? And how are these activities going to support your professional goals? Forget about the ROI. I’m talking about being able to define what success Read More

Steve Jobs was many things, but he was also an incredible entrepreneur. And he understood how to create great marketing to build one of the most profitable companies in the world. Here are three marketing lessons you can learn from him. Read More