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Biometrics are already considered the most important technology to transform how we make purchases, online and offline. An advancement that will improve security, but also shape a completely different customer experience. Read More
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After decades of broken promises, the AI is finally reaching its full potential. It has the power to disrupt your entire business. The question is: How can you harness this technology to shape the future of your organization? Read More
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“People buy experiences, not just products”. Even when they buy something tangible, they judge the value of a brand based on the quality of the customer experience. Read More
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In our "age of the customer, of abundance, of the fourth industrial revolution", emotions seem so essential to intelligence that efforts are underway to develop technologies capable of experiencing and communicating them. Read More
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We have just entered the 2017 business arena, and yet some things are already evident: the content challenge is more fierce and wild than ever. The problem, then, is how to become and stay relevant, hopefully spending less to obtain more.

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What is better than a fair amount of inspiring TED Talk videos to kick off the new year? We have selected 10 of the most inspiring TED Talks ever, those that have affected us as digital marketers and entrepreneurs. Read More
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We are living a transformation far from being over. Many changes await us around the corner of the new year, and it is time to understand what are the main mobile technology trends for 2017. Read More
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Talking about games as a business tool, we do not just imply the Pokémon craze; we also consider the idea of applying game dynamics and thinking to non-game applications. Gamification strategies, in a few words. Read More
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AWS re:Invent 2016 took place from November 28 to December 2 throughout downtown Las Vegas. Neosperience was there to witness the future of cloud computing. And ... well ... in this year’s edition there was a lot to witness. Read More
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The Black Friday and the Cyber Monday usually pave the way for the grand opening of the holiday shopping season. Welcome to ‘The Year of Supershoppers’, a new breed of customers, set to revolutionize the retail industry.
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