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An infographic, that presents the essential components of an effective marketing plan and focuses on the areas that needs to be considered in a successful digital marketing strategy. Read More

How do you create a loyal blog audience? Well, it comes down to a few variables. For example, responding to comments will help you build a connection with your readers, who will be more likely to come back more often. Other elements, such as story telling and having opinions, help as well. 82% of Read More

For those of you new to Twitter or new to using it for business, here is an infographic from Passion Digital proposes some best practices, including latest profile and cover photo sizes, that help you leverage Twitter like a boss. Read More

While the Internet is a big part of our lives, it’s a get-in-and-get-out medium, whereas TV is more of an experience. And if people are allowing themselves to be immersed in TV, then that’s a place where your advertising dollars can have a huge impact. Check it out: Read More

An API (application programming interface) is a set of routines, protocols, and tools for two different applications to communicate with each other in order to enhance the features and add functionality of one or both. They allow developers to build innovations on top of another company's technolog Read More

Mobile commerce accounted for nearly one-fourth of all e-commerce sales in 2013. Yet, many brands fail to realize the potential of mobile. Here are 21 recent stats on how mobile is changing the way people research and buy. Read More

Digital media evolves pretty quickly, and if you (as a marketer) don't stop and look around once in a while, you could miss it, because each year new tools and technologies are transforming this marketing channel. So which marketing trends will shape 2014 and what are some key takeaways that market Read More

With over 1.2 Billion active users worldwide, Facebook is an ideal social media for small business owners to promote themselves and compete on an equal playing field as huge international brands. Facebook can be an effective way of marketing your business, but if you're new to the game it can be a Read More

Visual communication is described as the conveyance of information and ideas in forms that can be read or looked upon. According to studies, people tend to remember about 20 percent of what they read,and only ten percent of what they hear. In comparison, the same studies have shown that people tend Read More

Every now and again a gentle reminder comes along to let us know that we’re just not as young as we used to be. That game system we played so much as child, or that toy that came out that we remember so vividly… oh, that was over 20 years ago, wow! Well, this infographic from hostgator is one big r Read More