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Although some people think that the catalogue business is being pushed out of the way by online retail stores, there are plenty of consumers out there who purchase items from catalogues on a daily basis... Read More

Businesses use email marketing as a way to get in touch with their customers and provide them with information. Unlike direct mail, email places the company’s marketing message directly in front of their customer—or so they hope. Email marketing is not perfect, and while it does have a few benefits Read More

If your online business accepts credit card payments, you likely understand that there are an incredible number of fees involved in doing so. You will be charged transaction fees, interchange fees and authorization fees, among others. Accepting a credit card payment for a $100 invoice can easily co Read More

Switch It Up web design is hosting a contest for small business owners. If your small business does not have a website or your current website is old and out-dated this contest is for you! Switch It Up wants to help your small business get noticed and stand out online which is why they are giving a Read More

You don’t need to hire a detective or a computer hacker to get the juicy details on your competitor. There are a lot of tried and tested legal ways to get... Read More

When it comes down to marketing to acquire new customers the key is to check out what your competition is doing and then do the complete opposite. Even if what they are doing is working for them it is vital that you still stray away from what they are doing, because the key is to stand out. One sur Read More

In the world of B2B sales, buyers and prospective buyers are bombarded by sales calls. From the phone, email, walk-in solicitors, and yes even direct mail. Many seem to feel if they just ignore it they will go away. Some may be right. But they are in the minority... Read More

Credit card processors are quick to promise savings, but few actually explain how costs will be reduced, or by how much. If you know you’re overpaying for credit card processing, but can’t get a straight answer to determine why, this article is for you. The following five tips will... Read More

There are A TON of online review sites today, and more and more consumers are using these sites to share their insights and feelings about your company. But online review sites like Angie’s List, TripAdvisor and Citysearch are not just beneficial for the consumers—they’re also extremely beneficial Read More

As a small business owner, there’s little doubt that you try to save money wherever possible. If you aren’t frugal, it’s quite easy to get in over your head, eating your profits before you can even write yourself a paycheck. If your goal is to keep your costs to a minimum as you get your business o Read More