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In this blog post I discuss the importance of selling the outcome your service provides. This is a great way to differentiate yourself from the competition. Read More

Every business should be using marketing automation to close more sales, faster and for more profit. In this post, I explain how an automated sales funnel works. Read More

There are a lot of marketing agencies out there, no doubt about that. Here are 8 ways we are not like the other marketing agencies
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Most business owners think they have a traffic problem. In this post I explain how to Increase your website leads without increasing traffic.
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In this blog post I share some facts about customer loyalty and why social media should be used as a retention tool Read More

In this blog post I talk bout a book I recently read, why I wear a purple bracelet and how these two things are going to change my life.
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It appeared as if the person behind JC Penney's Twitter account was drunk watching the Super Bowl game. That was the plan and why I think it worked. Read More

Announcing: The First Ever Live Online Marketing Show for Small Business Owners. Join us every Tuesday where I will answer your questions live, on air Read More

Marketing a book is a lot of work. In this post I will show you how to market a book like a Rockstar without the world wide web. This is a case study on how an author sent me a book in the mail, unannounced. I had to write about it as it was a great way to market a book. Read More

Social Vs. Email. What is more effective? Email Is 40 Times More Effective Than Social Media. There was a recent study claiming that email is 40 times more effective than Facebook and Twitter, in this post I share why this survey is misleading. Read More