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Website architecture is the approach used to design and plan your website. It is the way we organize content in our website. It consists of two basic components, technology decisions and structural decisions. Read More

According to comScore, 40% of time on Facebook is spent on the News Feed. When a user logs in, there are normally many more posts than can fit in their “top news.” EdgeRank is an algorithm developed by Facebook that governs what is displayed — and how high — on the News Feed. Read More

Branded Traffic occurs when a website enjoys a wealth of brand awareness, expressed on branded keywords, similarly referred as navigational queries. In order to Read More

How can a brand rank in authenticity and pull some publicity out of its Facebook Page? With the right mix of art and science. Check out the latest top shelf insights, data, and tips designed for fashion forward thinking Facebook community managers. Read More

In today’s Scenario Blog marketing is considered the most effective and spontaneous way to attract customers. Its reach is locally as well as globally to interact with potential customers. Firstly, Blog Marketing ensures that your blog must be frequently updated, which means content in your blog sh Read More

Social media websites have become a part of everyone’s life these days, and people are communicating through these networks all across the globe. Social Media Profile can widely be used to increase search engine rankings and strong presence, which also improves our SEO efforts. To achieve best resu Read More

social media links can help you speed up your website’s indexing and they are taken into account by Search Engines even if they are nofollowed. Certainly social media buzz could serve as a great signal for search engines but the main question is does it actually affect directly the rankings? Read More

Some technical principles that web developers should have in mind when they develop SEO-friendly static or dynamic websites. Here are some common mistakes that can put at risk your SEO campaign Read More

Developing a program that involves multiple channels can be complicated. When approaching your ultimate outcome of generating links, taking an engineer's approach can help you create a link building campaign that will yield optimal results. Read More

When thinking about how to manage PLA programs, retailers often have a tricky personnel decision to make. Should you hire someone with deep SEO know-how or an expert at managing SEM campaigns? Actually, you need both skill sets. Here's why. Read More