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Keyword research is still essential in the era of intent-based searches.

Keeping track of what customers search for helps us understand our users and gives us the opportunity to create content relevant to their needs. Read More

Want to use video to help more people know, like, and trust you?

Wondering how to create episodic video content that keeps people watching? Read More

Great to see you again! This week on Copyblogger, we looked at how to make progress on projects and opportunities that might seem intimidating at first. Read More

In this article, we’re going to focus on how to use email workflows as part of your marketing strategy to nurture leads and increase their probability of converting into paying customers.

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Email automation has become the standard approach for marketers all over the world. This summer we decided to ask how it is done best. Read More

I just published a video where I show you how I made $500,000 from one single blog post.

Yes.

From ONE blog post.

It’s a long video. 84 minutes. It’s from a presentation I gave at a mastermind where many of the people in the room were advanced business owners. So, I know you’ll dig it. Read More

In this episode, I interview Mark Schaefer, author of KNOWN, The Content Code, and The Tao of Twitter, now in its fourth edition. He’s co-host of The Marketing Companion Podcast. He’s also been one of my most frequent guests.

Mark explains why marketing to Twitter’s loyal and creative users is d Read More

To ensure your customers remain satisfied with the delivery service your business provides, as well as save money and invaluable time, take into consideration these tips for enhancing your shipping processes. Check it out!
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In 2017, Instagram reigned supreme, while sponsored content and ad transparency became big brand priorities. So, what’s on the agenda for the year ahead?

Here’s what our esteemed experts predict will be trending in the world of social media in 2018. Read More

Around March 7-8 of 2017, there was a lot of chatter that some sort of algorithm update was going on.

It seemed like Google was targeting low-quality content meant to generate revenue.

Google wasn’t talking. At least not at first. Read More