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Why You Shouldn’t Be Content Marketing, Seriously

I had a call the other day with someone who found me on SoHelpful and wanted to talk to me about his marketing strategy for a new business he had in mind.

The business was more or less a productized service for developing and supporting eComme Read More

In this post you are going to learn about how outreach is an important part of almost every business.

The guest post was provided by Dave Schneider who is the cofounder of NinjaOutreach, an innovative new Blogger Outreach software for marketers. He shares 5 great outreach scripts that work for a Read More

In today’s blog post we have Dave Schneider of NinjaOutreach telling us about 5 ways to add more authority to your writing. He provides some great tips on how you can do it to increase trust in your content and even grow your business. Read More

We all want to know how to get our content upvoted. Whether it's on Inbound, Hacker News, Product Hunt, Reddit, or some other platform - we want to know what motivates someone to share our content. So we went to the people who know better than anyone - Inbound Influencers. We interviewed 37 of them Read More

According to an article in the New York Times, 95% of blogs are ghost towns.

The fact is, the vast majority of blogs are, for lack of a better word, failures. They generate no money and very little traffic.

No wonder people quit — I’d quit too. In fact, I did.

The first blog I started, ACo Read More

Last year Ashley did a podcast with influencer marketing expert, Ron Sela, in which he described influencer marketing as a hot trend.

One year later, and the trend has only gotten hotter. And for good reason. It can help you expand the reach of your content, get more social shares and links as w Read More

Keyword research is the foundation of SEO. It can literally make or break an SEO campaign, yet it’s also one of areas that is most often misunderstood or taken for granted.

Whether you’re an entrepreneur looking to drive more organic traffic to your business, or an SEO looking to tighten up your Read More

I love free tools, especially when they sit in my browser.

Over the years I’ve tried dozens of Chrome Extensions, and I’ve finally gotten around to compiling a resource guide for SEOs that strictly deals with Chrome Extensions, broken out into their respective categories.

But before I get int Read More

Whenever I write about outreach I often use words like “effective”, because there are two types of outreach – aren’t there?

We’re all familiar with the first kind, and it usually involves crickets.

This happens when we have missed one (or several) of the critical components of an outreach cam Read More

89% of businesses that do content marketing say it works, according to a recent study.

And yet the majority of businesses do not have a content marketing strategy (if they are doing content marketing at all).

The crux of content marketing has to do with coming up with an idea, creating unique Read More