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"Customers are increasingly turning to social media as their first point of contact when they want to talk to brands – whether they want to provide feedback, lodge a complaint, or need an answer about their product.

The latest edition of The Sprout Social Index explores that ever-evolving dialog Read More

Recently, NewsCred hosted their annual content marketing summit which brought together 700+ leaders in marketing, media and technology, and addressed how content is shaping the future of marketing.

The five lessons in below infgraphic come from presentations by executives at Buzzfeed, Cisco, Del Read More

This infographic from Wsiworld illustrates how remarketing ads can recapture the attention of consumers and help you drive more sales. Read More

Take a look at this flowchart from Thelogocompany that will help you determine what type of logo is right for your business. Read More

A new global study by HootSuite of 750+ enterprise organizations reveals that majority of businesses believe social media presence is important to the bottom line yet they face challenges in turning social data into something actionable. Read More

The folks at Sumall and Buffer have created a nifty infographic that illustrates the ideal length of almost everything online, including the optimal character count of Twitter tweets, Facebook posts, Google+ headline, domain name, hashtag, email subjects and much more. Read More

Gigya's 2014 privacy and personalization study reveals that, when it comes to their data, modern consumers across the globe demanding transparency, relevance and convenience.

The study also shows that social login usage is exploding as more businesses use it to reconcile these concerns and expec Read More

Here are they key differences between paid, owned and earned media to help you to understand how each can feed into your digital marketing strategy. Read More

Take a look at the infographic below created by Ninja Metrics for an overview of influential customers - who they are, what they do and how to target them. Read More

"Asking your followers to submit pictures of their cutely creepy pups can be more than just an opportunity for some Halloween-themed fun. If you know the right strategies, a Facebook photo content can be a great way to create brand engagement and boost your marketing efforts." Read More