When Netflix launched the original series "House of Cards" this weekend, it proved it could produce original content with the best of them--and along the way might have shown why you too should be thinking big when it comes to original content.
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Resonancesocial submitted the following stories to BizSugar
76% of People Think Advertising Is Exaggerated [INFOGRAPHIC]
Posted by resonancesocial under AdvertisingFrom http://blog.hubspot.com 4305 days ago
Made Hot by: jamiesteinberg on February 8, 2013 7:09 am
Sorry, marketers, today's consumers are wise to your tricks: the Photoshopped images, the inflated claims, the skewed portrayals of both men and women.
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Podcast Episode 004: Content Marketing 101: Know Your Customers
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 4306 days ago
In Episode 4 of the Content Marketing Podcast, Rachel Parker kicks off our "Content Marketing 101" series with "Know Your Customers."
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How To Treat Your Social Media Strategy Like Your Content Strategy
Posted by resonancesocial under Social MediaFrom http://searchengineland.com 4307 days ago
Social media and content marketing may look like two different creatures, but they're really part of the same strategy. Great post from Jordan Kasteler at Search Engine Land.
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Using Personas to Target Your Content Marketing
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 4308 days ago
How creating user personas can help you tailor your content marketing to speak to the right people at the right time.
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How To Use Google+ Ripples to Identify Influencers - SHIFT Communications PR Agency
Posted by resonancesocial under Social MediaFrom http://www.shiftcomm.com 4309 days ago
I played around with Google+ Ripples when they first came out, but I have to admit I haven't thought about them since. Thanks for the reminder and the cool tip, Christopher S. Penn!
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Use Content Marketing To Boost Your Business - Forbes
Posted by resonancesocial under Online MarketingFrom http://www.forbes.com 4310 days ago
Made Hot by: Entrepreneurosaurus on January 30, 2013 1:11 am
"Not every small business will hit the jackpot the way Blendtec did. But every small business should be actively marketing itself with content."
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Yes, Google+ is still relevant - Christopher S. Penn
Posted by resonancesocial under Social MediaFrom http://www.christopherspenn.com 4312 days ago
Made Hot by: techmedia on January 30, 2013 2:44 pm
"It wouldn’t matter if Google+ had 5 users – if it impacts your SEO, it’s still important." I couldn't agree more with Christopher S. Penn on this one.
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Content Marketing Podcast Episode 3: Is Traditional Marketing Dead?
Posted by resonancesocial under Online MarketingFrom http://www.resonancecontent.com 4313 days ago
In Episode 3 of the Content Marketing Podcast, Rachel Parker answers the question "If content marketing is the future, then is traditional marketing dead?"
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Why You Shouldn’t Do Content Marketing
Posted by resonancesocial under Online MarketingFrom http://www.convinceandconvert.com 4314 days ago
Content marketing may be hot right now, but if you don't consider your long-term strategy, you could get burned.
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