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Learn how to search like a pro by mastering Google Search Operators - simple commands that allow you to get pinpoint search results faster and easier. Read More

Ever wonder why your great social content fails? It may be that your posts do not match user intent. Understanding your audience's intentions can be the difference between a successful social post and one that crashes and burns. Read More

Checklists are an online marketer’s best friend. By creating a set of rules to help you focus, a good checklist can allow you to write more creatively, faster and with less editing.

And today, I’m pleased to share my personal blogging checklist with you. This 26-point set of marketing guidelines Read More

Fact: You need to start planning for next year’s marketing efforts today. But creating a succinct plan and getting executive approval can be tricky without a well written strategic template. That’s why we put this together for you to walk you through the process (and get your boss to say yes!). Read More

Most marketing departments fail because they ignore the fundamentals. Take a step back and check out these 5 tips for better marketing results. Read More

Let's face it: HR never gets the time or resources needed to meet hiring expectations. The best departments rely on strong technology, savvy processes and great people to get the job done. In this guide, we'll share 10 simple ways to improve your hiring processes so you can accomplish more with les Read More

You’re an entrepreneur, not a professional filmmaker, so why should you care about getting behind the camera and making videos about your products or services? It turns out you should care because video is one of the best tools to reach potential customers online. According to a study from Animoto, Read More

Content marketing is one of the trendiest buzzwords we’ve seen in online marketing in years, yet what most people refer to as content marketing is nothing new, and originated before the internet was even an idea.
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How well is your HR team doing? See how you stack up against the industries best HR and Recruiting departments with HR Grader. Read More

All digital marketer's will eventually have to answer to the same question: How do I know this stuff is working? Track these 5 KPIs to prove ROI to your boss and make better marketing decisions. Read More