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Many pay-per-click (PPC) advertisers are wondering what trends they can expect to see in 2010. Check out these five trends. Read More

When it comes to tools designed to help small businesses best manage their Twitter accounts, there are two major contenders in the space right now that you should consider: CoTweet and HootSuite. Read More

There are many features that distinguish one online shopping cart from another. One of the evolving shopping cart features is the post-sale ability to provide your customers with up-sells or down-sells. Read More

Want to increase the number of links to your website? Then learn more about “link bait,” which refers to any content you create, such as videos, copy, or images, that sparks others to start talking about and linking to your content. Read More

Learn more about what's myth and what's fact when it comes to link building in Part 2 of our discussion on website SEO. Read More

What's myth and what's fact when it comes to link building? Find out in Part 1 of our discussion on website SEO. Read More

Looking to fine-tune your PPC campaigns and drive more relevant traffic to your website? Then check out these five tips that help you write converting ad copy. Read More

Small business websites can gain additional exposure, traffic, and sales by using search engine optimization (SEO). Building SEO into your site early on can be a lot easier than coming back later to overhaul coding or content that isn't search engine friendly. Read More

Thanks to social media, the role of branding has changed. All businesses—even individuals—need to recognize the importance of managing their brand online. If you don't manage it, others will manage it for you, which is never a good thing. Read More

Webmasters and optimizers have found ways to artificially boost the positions of websites and to achieve higher search rankings in an unethical manner. This type of search engine optimization is called “black hat SEO.” Search engines will penalize these sites by removing them from the index or banishing them to a low position if bad behavior is di Read More