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Today I’m joined by someone who sold his business for 7 figures back in 2003 and then retired. And then got bored. So he started an e-commerce business, and that’s now generated over 20 million dollars in sales to-date.
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Every programmer and developer makes mistakes. That’s not a criticism by any means; only a couple of posts ago an eagle-eyed user spotted a Freudian slip of mine when “baring” something in mind. Not only is it a vital part of improving in your field, but the freedom to take risks and leave errors a Read More

Marketers use a variety of metrics to collate, crunch, and calculate how their content performs in social media. Metrics such as shares, retweets, and views are often the easiest and most obvious to gather, but they may be the most deceptive and unreliable when evaluating whether your content is ge Read More

Inspired by the discussion hosted by Brittany Berger about the Inbound community's blogging process, I decided to write up the highlights (there are a LOT!) and add tips from my own workflows (including the exact workflow I used to create this post). Read More

When click bait is DEAD (as everyone is saying) I’ll be the first person to scream with joy.

Luckily, click bait may finally be on its way out as I’ve noticed across multiple industries that it’s simply not working as well as it was during peak BuzzFeed, Upworthy and other viral mills.

The be Read More

In data sent to Marketing Land counting video views through Tuesday (February 2nd), the company says there have been 75 million Super Bowl ad video views on Facebook, compared to 74.9 million on YouTube. Last year at this time, iSpot.tv says YouTube had a big lead in video views — 87.6 million to 4 Read More

For me, growth hacking is more than just a mindset. It’s about the desire to take tradition and flip it on its head. It’s about leveraging the way we’ve always done things and manipulating those processes to achieve a much better result. It’s about the various interpretations of data and the creati Read More

If 2015 was the year of video marketing, 2016 is primed to be the year for smarter, integrated digital strategy. According to a Gartner survey, marketers no longer see digital as a distinct marketing discipline and marketers are moving to “digitally led business models.” In other words, brands are Read More

Digital marketing is a multifaceted beast that evolves and gets more complicated every week. With so many different ways to reach your audience, it’s important to stay on top of the latest tactics and trends.

From content and social to analytics and retargeting, you’re staying up to date on it a Read More

Global marketing. Localization. International marketing. Entering emerging markets.

Basically, world domination.

These are large, terrifying words because they represent an even bigger, intimidating marketing strategy. And when you think of putting that strategy into action, the reasons (excu Read More