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The Importance of Positioning Strategy and Target Market Profile of A Company’s Marketing Plan

Posted by michellerobertsdmacentral under Marketing
From http://dmacentral.wordpress.com 3525 days ago
Made Hot by: marketingvalue on September 4, 2014 5:32 pm

A call center company dealing with software product leads must learn the importance of positioning strategy and marketing profile for them to have an edge among their competitors. Positioning is your selling concept; this is what motivates people to purchase your product, depending on the image tha Read More

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B2B Marketers and the Rule of the Food Chain

Posted by michellerobertsdmacentral under Marketing
From http://www.dmacentral.com 3543 days ago
Made Hot by: maestro68 on August 20, 2014 4:18 pm

Like many apex predators, great white sharks are the top of the food chain. They feared by many and threatened only by few. Too many people have already drawn parallels between this and the business world. Read More

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B2B Social Media Marketing - 7 Core Rules for Your Playbook

Posted by michellerobertsdmacentral under Marketing
From http://www.dmacentral.com 3549 days ago
Made Hot by: FutureVision on August 14, 2014 7:51 pm

Email used to be the wild, wild West of marketing. Today, that title belongs to social media. This, of course, is only natural. When you’re at the frontiers, there aren’t really that many rules to serve as your guide for doing things. Read More

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