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I founded Top Echelon Network, Inc., in 1988. It’s a near-perfect business model because it meets the 3 Criteria for Starting the Perfect Business. And it’s a very unique business model. It’s so unique, in fact, that even my customers (executive recruiters) often ask … How did you come up with this Read More

There's a point at which every small business owner realizes they stink at certain tasks, and they find themselves wishing (or secretly crying) for help with some aspect of their business. If you’re nodding your head, you may have reached that point! Find out how to decide when it's time for help. Read More

You’re a small business owner, you want to take your business to the next level, and it’s time to create your mission statement. I’ve created many mission statements over my three decades in business. I’ve created them, revised them, scrapped them, conducted how-to research, and I’ve even met with Read More

Each year, the answer changes. How much do you need to take out of your employees’ paychecks for Social Security and Medicare in 2014? This will get you started … Read More

When you hire a subcontractor for your small business, you need to find one that is professional and has as good of a reputation as your own business does. Here are some ways to make sure you can hire a contractor worthy of representing your company. Read More

Creating an effective call to action is an important part of any web design. This article addresses how websites can create great call to actions and get visitors to convert! Read More

Marketing your website effectively is complicated and difficult process. One of the best ways to draw visitors to your site is by search engine optimization. However, getting to the top of the SERPs for your site requires some attention. One way of increasing relevance in the search engine's eyes i Read More

Even though conventional wisdom is to conduct performance reviews once every year, this busy small business owner takes time to conduct his every 6 months. Why would busy owners go through performance reviews more often than yearly? The main reason is employee retention. Read more.. Read More