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Small businesses are famously agile and attuned to the wants and needs of their customers. But as they begin to grow, or as market conditions begin to change, staying on top of customer requirements can be a tricky feat. If relationships become too tenuous, an aggressive competitor will prey on those weaknesses and poach “at risk” customers. Read More

Not long ago I wrote about the YouTube video sensation called “United Breaks Guitars.” It's a creative customer complaint in the form of a music video by a professional musician against United Airlines. (See “YouTube: Where Customers Get the Last Word.”) The interesting side note about this video is how it has set the stage for entrepreneurs pu Read More

Most of you who know me know I am big fan of Guy Kawasaki and not just because he was an Apple evangelist but because he understands startups. He invests in them, launches his own and writes no BS books on the topics that are must reads for anyone out there looking to start a business, especially if you are looking to raise capital for your busines Read More

Blogging is a great way to grow your business. It adds credibility to your business, helps brand you and your business and creates the kind of community and authenticity prospects are craving. Read More

I commented on this post just a few minutes ago and I commend Ms. Lisa Barone for a job well done on presenting the benefits of guest blogging. Read More

No matter what type of job we do or where we work, we all come in contact with negative, difficult people at some point. Our basic instinct tells us to fight back, defend ourselves, and react to their negativity with negative remarks of our own. However, we are human beings with the ability to control our responses. Read More

We couldn't agree more. That's exactly how we approach SEO audits, they're a diagnosis. You have a horrible, gaping wound and we're here to fix it. There isn't a fool proof system in place for what we do and we don't have some trademarked, five step diagnostic process we follow. We've been doing this for a long time and don't need some proprietary Read More

Green technology is an excellent investment to make right now and you don't have to be an industry leader to explore green territories. Small businesses can do it too - and many of them actually are. Read More

Now that summer is here, I figure we could all use a little dose of self motivation. It's not always easy to be motivated to get your work done, even I as a long time entrepeneur sometimes tend to get either bored or lack self motivation to get my own work done. So I figured, I'd share some ways to increase and grow our self motivation. Read More

It takes more than a good idea to start a business — or to win a contest for business plans. Read More