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Different online platforms and the marketing strategies that fuel them are constantly evolving, just like the preferences and behavior patterns of users collectively. There’s no telling which marketing tactics will make a comeback. There are, however, some not-so-surprising things you can probably Read More

While there are plenty of different ways to lead a business, there are some essential pillars of effective leadership skills that can help define your style. Here are 12 leadership skills business leaders may want to consider. Read More

Pinterest has revealed trends it predicts will dominate in 2017. The third annual Pinterest 100 report (PDF) narrows down the top trends in 10 key categories the image sharing social network expects to be hot in the new year. Read More

Customers are increasingly using mobile to find businesses. Be sure your company is represented. Here are some tips for getting your business included in GPS mapping systems. Read More

Well, not so long ago or far away, we discovered this copy paper with a Star Wars theme that is available exclusively at Quill.com. With the excitement surrounding the launch of Rogue One: A Star Wars Story, you don’t need the Force to see how this copy paper will raise a spark of happy in your off Read More

The Consumer Review Fairness Act has passed both the U.S. House and Senate. If it is signed into law, the legislation would officially nullify any attempt to silence customer reviews by businesses. Read More

So many people put energy into making an exhaustive list of New Year’s Resolutions for their businesses, but often these fall by the wayside after just a few weeks into a new year. This year, I’m here to shake things up. Rather than waiting until January to set your year up for success, I’m offerin Read More

If you are not getting the results you want from your local SEO campaign, then it could be your vendor. Here are the top reasons your local SEO company isn’t getting you the results you want. Read More

Here are tips for how to outline a social media policy that is positively helpful to your employees and to your business Read More

Forecasting your incoming revenue is the foundation for a useful plan for the coming year. With a solid forecast, you can make plans for growth and reinvestment in your business. Here's how to do it well. Read More